How Kameleoon tracks and counts unique users

Kameleoon bills your account on an annual basis based on the average number of monthly users who visited your site or application in the past 12 months.

Kameleoon has a native consent management and therefore only collects data from users who have given their consent. Learn more about Kameleoon’s consent management policy.

If your website experiences bot traffic, we recommend excluding it from your campaign results. Learn more about it here.

Users are only counted once, even if they are bucketed into different experiments or feature flags across devices.

Web Experimentation

Users are measured based on cookies. A cookie is a file placed in a browser that contains an anonymous unique identifier, called the Kameleoon visitorcode, randomly assigned to a user. This ID is used to identify a browser. A visitorcode is stored for 365 days on the user's browser.

Feature Experimentation

Refer to this FAQ in our developer documentation for more information on how Kameleoon counts and tracks unique users in Feature Experimentation.